Iconic Packaging: Barbie

Iconic Packaging: Barbie

When we talk about iconic packaging, we most often mean the box or container a product comes in. But the way the product itself is handled, bundled and presented, is arguably packaging as well. Barbie, a brand beloved the world over, has always had competent...
Iconic Packaging: Jameson Whiskey

Iconic Packaging: Jameson Whiskey

Done well, packaging can be eye-catching and all-consuming. It’s so easy to get lost and start aimlessly wandering the aisles, looking at beautiful and unique packaging design. It’s no different when it comes to the concepting, bottling and packaging of alcohol. Some...
Iconic Packaging: Toblerone

Iconic Packaging: Toblerone

What’s the first thing that comes to mind when you think of Toblerone? Its shape, right? In a world full of chocolate bars wrapped in foil and paper, not one of them stands out quite like the triangular box of a Toblerone bar. Its shape is so timeless and recognizable...